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Wednesday, August 31, 2005

BZA Launches Streaming Corporate Video Presentation

We are always looking for new ways to tell our story to prospective clients. We know that the internet can deliver so much more than static text on a web page. So we decided to embark upon creating a streaming corporate video presentation about our multimedia design firm. I must say, I was somewhat hesitant in being the "Star" of the show. But in reality, I am simply the messenger. The real stars are the BZA creative professionals that crafted this piece as well as everything else they do for our clients.

We shot the video on location in our office in Little Falls, New Jersey and at a studio in New York City. All of the work including concept development, script writing, design, editing and production was all done in-house.

So far the response to the launch has been phenomenal and we couldn't be more proud to have mastered this new marketing tool. So if you have not seen the video check it out by selecting the "BZA Up Close" tab located on our home page. And of course, after you experience it, feel free to let us know if this is something that you feel your company can benefit from.

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  Never, in fact, has effective communication, especially on the web, been more important in business than today.