Today we began work on an Email campaign for a client that required a very specific photo image that I could not find through my normal resources. Now what do I do? I turn to Flickr, the online photo management and sharing application. After a few keyword searches, I arrive at the photo that would fit the bill. Flickr tells me about the photographer and includes a link to the web site. I visit the site briefly and decide instead of emailing I would see if the photographer was on Twitter. Sure enough there he was. I followed him and sent him a direct message inquiring about licensing the photo. He responded within minutes and shortly thereafter I had all the information I needed. Moral of the story… #1 Don’t under estimate the role Fickr can play in social networking and Business. #2 More people are on Twitter that you could imagine. Here is a good article about Marketing on Flickr.