With the popularity of email marketing, I am still amazed on how many companies don’t take advantage of this relationship building strategy. The foundation of a good program starts with your in-house list. Where is your e-mail list? It existing … Continue reading
Category Archives: Online Marketing
Top NJ Web Design firm BZA Offers Custom WordPress Theme Design Services
BZA, NJ’s Top NJ Web Design company, has been integrating Blogs into our client’s websites for over three years. Our blogging platform of choice is WordPress. Due to the popularity and ease of use of WordPress the platform has evolved … Continue reading
The Top 10 Reasons Why You Should Have a Blog for Your Business
Tonight I am going to be talking about the benefits of blogging for your business. Here is my handout. You can update your Blog/Website yourself Your blog becomes your central repository for all articles, news items, announcements and events. It’s … Continue reading
Zaccone to be a Panelist at NJAWBO Event on Social Networking
Barbara Zaccone, Founder and President of NJ Web Design firm BZA LLC will be a panelist at the January 19th NJAWBO (New Jersey Association of Woman Business Owners) Essex Chapter Meeting to be held at Wilshire Grand in West Orange, … Continue reading
Keep Your Website Up To Date Hassle Free
Want to add news, articles, tips, and events to your web site? The most cost-effective way to accomplish this is to integrate a blog into your web site. Blogs are a fast and easy way to publish, categorize and archive … Continue reading
What Business Start-ups Need to Avoid When Selecting a Domain Name
I recently taught a class for start-ups and entrepreneurs on web marketing. I dedicated one slide to the topic of selecting a domain name. I was extremely surprised how this topic sparked so much discussion and interest. In light of … Continue reading
A Day in the Life of Fickr & Twitter – for business
Today we began work on an Email campaign for a client that required a very specific photo image that I could not find through my normal resources. Now what do I do? I turn to Flickr, the online photo management … Continue reading
BZA Designs Custom Twitter Background for M.Teixeira Soapstone
We just finished setting up and designing a custom twitter account and background for M. Teixeira Soapstones’ Soapstone.com web site. The background reinforces their brand and communicates the products they offer. You can check it out at http://twitter.com/soapstones. Bookmark … Continue reading
Is Your Web Site Ready for 2009?
The New Year is no better time to prepare your site for the year ahead. Unfortunately, more often than not, organizations don’t update their site on a regular basis. Refreshing your content can contribute to improved ranking and exposure in … Continue reading
How to Market your Business Online in a Tough Economy
Putting your marketing dollars to work in these tough economic times requires smart thinking and a decisive plan of action. With competition heating up, now is not the time to retreat. Retreating in a recession will give your competitors a … Continue reading
