How BZA Broke the Rules

By Barbara Zaccone

Last week we exhibited at the North Essex Chamber Biz Expo. Our exhibit space included a ten foot skirted table with two chairs behind the table. I was surprised by how many companies displayed their goods and just sat behind the table. Through all of my corporate marketing training I was always told to stand in front of your space, close to the aisle, in order to begin a conversation with those that walked by. I have always followed that strategy.
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The Celebration of Personal Styling

With the growing popularity of design and interior decorating, BZA came up with a unique and modern showcase vehicle for displaying the creative decorating solutions of Savoy Enterprise. We crafted SavoyEnterprise.com, as a way to celebrate the process of transforming and defining your own personal style. Read on >>

Results From Last Month's Survey

Question: What is a landing page?

Results:
34.35% | A.) A web page that contains the same message and elements of your
                e-mail message.
31.30% | B.) A web page filled with keywords and phrases used for search engine
               optimization.
34.35% | C.) The page in the pilot’s manual containing instructions on how to land
               the airplane.
       0% | D.) All of the above

Correct Answer: A.

Zaccone to Speak at NJAWBO Meeting

BZA Selected to Design Site for Human Powered Vehicle

BZA Attends Miva Conference in San Diego

"Nothing gives one person so much advantage over another as to remain always cool and unruffled under all circumstances."

- Thomas Jefferson

The more frequently content is added to a web site the more frequently search engine spiders visit the web site.

True

False