Search Engine Optimization (SEO)

Honest Search Engine Optimization (SEO) Services

BZA specializes in achieving improved ranking results for our clients in the major search engines. Search Engine Optimization is also referred to as SEO. As a top rated Northern New Jersey web design agency, our SEO professionals utilize the latest tools and analytics to build an online strategy that will improve your natural search engine ranking.

How Visible is Your Website?

Search Engine Optimization is one of our most popular services in improving organic search engine ranking. Once your site is optimized for your specific keyword phrases, target markets and/or geography, you’ll be amazed at the increase in qualified traffic to your website.

How do We Optimize Your Website?

With each website that WE develop, we build in Search Engine Optimization. What does that mean? That means we take the time to incorporate SEO best practices. Unfortunately, not all web designers and web developers understand the importance of launching a site that is not only beautiful to look at but that is a real marketing tool designed to attract the right customers and clients.

We begin optimizing your site by selecting the targeted keyword phrases that will generate the most qualified traffic to your website. We utilize leading tools that will provide us with baseline data on how your site is currently performing for the selected targeted keyword phrases. We also insure that Google Analytics is properly installed on your website.

BZA’s Most Critical Website Optimization Methodologies

  • Develop search engine friendly content. We will be editing your website content for optimal results. This includes headings, body copy and image tags.
  • Write unique meta-date for each page of your website.
  • Develop an internal linking strategy based upon your targeted keyword phrases.
  • Develop clean code. Search engines don’t like errors in your code. We make sure you code is W3C compliant.
  • Create XML site map and submit to Google, Yahoo and Bing.
  • Create custom 404 page or 301 redirects so your old indexed pages resolve to your new pages.
  • Blog set-up, integration and training. Blogs are very search engine friendly.

Available SEO Plans

We offer customized plans based upon the number of targeted keyword phrases, and your objectives. Our plans typically range in price from $500- $1,000 per month. We do not offer “cookie cutter” plans because we believe that each client situation is unique and requires a customized plan. Beware of companies who are eager to take your monthly payments without many results.

For companies that would like to increase traffic to their web site through an online advertising strategy we can assist them in the design and implementation of Paid Search Engine Marketing campaigns. These include Google Adwords and Yahoo Search Marketing.