BZA Helps Trapsmart Quadruple Their Website Traffic by Increasing Their Google Ranking

By July 31, 2014BZA News

TrapSmart ( is nationwide leader in providing wildlife control in an environmentally friendly and humane manner by utilizing GPS-based technology. TrapSmart engaged BZA to deliver an online presence that reinforced their brand and increased their exposure in search engines.

The site was built utilizing the popular WordPress platform. BZA configured the site with a WordPress SEO plugin. WordPress on its own is search engine friendly, but the SEO functionality can be enhanced by using a WordPress plugin.

The Trapsmart website also is mobile friendly with a new responsive design! This means the website scales appropriately to whatever screen size is in use i.e. desktop, tablet or smart phone. This also means a more efficient viewing experience with less pinching, scrolling and zooming.


“We have seen a significant increase in TrapSmart web site visits and page views since we launched the new site. I estimate it has quadrupled. Also, our ranking has gone way up on Google search and we are getting inquiries from as far away as Australia. The new site has really helped us gain visibility and increased leads.”

Janet Brey, Marketing Strategist, Trapsmart