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Challenge

Artifacts by Design, ceramics studio run by Peter Syak, produces gallery-quality Raku, custom-made ceramic tiles and functional tableware. In addition to selling his Raku works of art, Syak also offers hand building and firing workshops at his studio in Bloomfield, New Jersey

A long time client of BZA, Syak felt it was time to build a new website where he could sell his art pieces online as well as offer the ability for students to sign-up and pay for studio workshops.

Our Approach

BZA built the Artifacts by Design website on the popular WordPress platform. We selected WooCommerce, which is built to integrate seamlessly with WordPress. WooCommerce currently powers over 37% of all online stores.

The client utilized PayPal, which comes bundled with WooCommerce (for accepting credit card and PayPal account payments). This was the most economical solution. Because each art piece is one-of-a-kind, through inventory tracking, once a piece is sold, it is automatically removed from the store. Workshop dates were set up as products and allow students to register and pay for classes.

BZA provided personalized training on the WordPress and WooCommerce admin dashboard that allows the client to update the product catalog, process orders and print shipping labels.

Website Features

Secure Online Shopping

Mobile Friendly

PayPal Integration

Scalability

Social Media Integration

Key Aspects of Our Role

Online Marketing Strategy

E-Commerce Website Design

WordPress & WooCommerce Training

View Site

“

As an artist, I know what looks good and how to achieve it. BZA created a unique site that captured everything that I put into my work. BZA guided me through the process of developing a drop dead gorgeous site and made my work look fabulous.

Peter Syak, Raku Wizard,Artifacts by Design