M Ference and Co is a manufacturer of engraved jewelry. They approached BZA to create an online store to sell their engraved zodiac pendants and create a pleasant shopping experience for customers.
A key business goal was the ability to be maintain the new site with in-house staff.
BZA designed a mobile friendly, e-commerce web site that provides a pleasant shopping experience and leverages social media sites like Facebook, Pintrest and Twitter. The product zoom feature allows shoppers to see the fine detailed work of each piece.
We provided personalized training for the M Ference & Co staff on how to maintain their website.