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Challenge

Northeast Trusted Talent Solutions provides staffing for positions related to Light Industrial, Clerical and Professional jobs. The company is new and is looking for a branding that is unique in their industry. Most staffing firms have a conservative blue as their branding colors.

Established in 2012, NorthEast Talent Solutions has quickly become a trusted name in recruiting solutions with offices in Clifton, Union City and Perth Amboy.

NorthEast Talent Solutions selected BZA to design a new logo and brand identity along with a new website.

Our Approach

Northeast Talent Solutions really wanted their logo and brand to stand out among the other staffing firms. They wanted their brand to be bold and red.

BZA created a logo design that is both professional and memorable. We developed the arrow and star concept that points northeast. The website color palette of red, black and grey reinforce their branding.

Key Aspects of Our Role

Logo Design and Branding

Online Marketing Strategy

Responsive Website Design

Content Management Training

Applicant Submission Form Management